Major project

So begins the start of our major project. I have had a few ideas floating around of what I can possibly do. Since my last project was based on information design, this one I have decided to go with advertising. Its the last one, so I need to go with my strengths, and what I know I can do well at. Im thinking perhaps a campaign, maybe to do with gun crime, as I live in East London, and its a problem that hasn't really been resolved. Other ideas have been campaigns against certain computer games, looking at the age rating laws, and the influence some games have on the younger generation. Also, I did a project at college about young soldiers being sent to fight, young people that are not ready to be put in war environment, basically making a decision based on the fact it seems like an easy way to live, food, health care and other things paid for, but you have to go and fight wars. I may develop and further this idea, with use of strong imagery, shock tactics to make the audience more aware of the issues and rash decisions that some of the younger generation make. Some of them come out of school with not good qualifications, and no career path in mind, and there being advertised is the army. These are just some of the ideas I have, but no path has been set yet, I am going to research all of them, look at examples of whats already out there, to see what works and what doesn't.